As the views increased on YouTube and Facebook, the eyes of other popular social platforms reached the commercial. Reddit, an American social news aggregation, web content rating, and discussion website, shared the commercial in less than a week of posting the video with the caption, "I just stumbled across this gem while looking at safes." It's already received hundreds of engagements and 4.4K up likes.
Digg named the commercial the "Most Brilliant Gun Safe Ad We've Ever Seen". This platform features the best articles, videos, and original content that the web is currently talking about. (http://digg.com/video/liberty-safe-ad)