Spectruss - A Digital Marketing CompanySpectruss - A Digital Marketing CompanyAn SEO strategy is a series of steps and actions we take to get your business higher on Google’s search engine results.
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Get people to find you online using SEO (Search Engine Optimization). When people search for what you offer, we make sure your business shows up high on Google. By optimizing your site’s structure, content, and keyword targeting, we help improve search engine rankings, leading to increased organic traffic and higher conversion rates. Our approach also includes continuous performance monitoring and adjustments, ensuring that your website remains competitive in search engine results. This not only strengthens your brand’s online presence but also maximizes ROI by attracting quality leads and improving customer engagement.
At Spectruss,
we believe in transparency.
We provide transparent reporting and comprehensive analytics for all our SEO efforts, giving you full visibility into how every dollar is spent and the precise ROI—no guesswork, just clear, actionable data.
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Our campaigns are fueled by solid numbers and insights directly from analytics, ensuring you’re always informed about what’s delivering results.
SEO takes time, that is why we’ll work with you to create a plan that fits your budget to attract your audience and accomplish your goals. Starting price begins with one conversion driven landing page.
Spectruss offers payment plans and financing options.
Around 63% of people start their shopping online. If you’re not on the first page of Google, you’re missing out on a lot of potential customers. SEO helps you get to the top, where most people look showing your business as a first option.
We will start by learning about what you do and who you want to reach. After looking at your website to see how it’s doing, we create a plan to improve it and get you more visitors by making it easier for Google to understand.
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We find the right words to use and make sure your website is fast and easy to use. We also build links to your website to show Google that it’s important and finally, we watch closely how your website is doing and make changes to it if needed.
What does SEO stand for?
SEO stands for search engine optimization. It’s getting your site set up in the best way to be found by Google (and the other search engines).
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Can any website be improved by SEO?
Every website can benefit from an SEO audit and SEO improvements. Even those ranking high in the search results can be optimized to rank for more search terms.
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How soon will I see results from my SEO efforts?
We often see results in the 60-90 day range, but depending on the state of your current site, some improvements can be seen within the first few weeks.
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Can I get to the top result on Google?
It depends on your products or service, the level of competition out there and how well your competitors are doing in their SEO efforts. The good news is that you don’t need to be number one. However, being in the top five results will get traffic listed are the majority of sites we support, however, we have worked with dozens of platforms over the last 10+ years, so we’re happy to review the platform your website is on and let you know if we can offer support or not.
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If I improve my SEO, do I still need to run ads?
We would encourage you to. A well-optimized (for SEO) website and ads are the perfect one-two punch for driving lots of new business.
A description of an image in the HTML of your website. Search engines, unlike humans, only read the ALT text of images, not the images themselves. When possible, include ALT text in images.
The actual text of a web page link. This text is usually dark blue and underlined on most websites, or purple if you’ve previously visited the link. The anchor text describes what you will see if you click through, which helps search engines understand what the destination page is about.
The authority of all websites are determined by the algorithm of the search engines.
The canonical URL is the best address for a user to find information. There may be times when the same page content can be accessed from multiple addresses. Specifying the canonical URL assists search engines in determining which address for a piece of content is best.
A type of online advertising takes on the appearance and functionality of the platform on which it appears. Its goal is to make advertisements feel less like advertisements and more like a part of the conversation. It is usually a piece of sponsored content that is relevant to the consumer experience, isn’t intrusive, and looks and feels like it belongs in the same editorial environment.
The cost of acquiring a lead for your organization. This has a significant impact on CAC (customer acquisition cost) and is a metric marketers should pay close attention to.
Search engines use indexing to analyze the content of website and catalog files.
When a search engine removes a website or webpage from its search results, this is referred to as de-indexing.
A word that a user types into a search engine. Each web page on your site should be optimized to attract visitors who have searched for specific keywords.
The level of competition for a keyword and the difficulty in ranking for it.
The activity and process of increasing the number of inbound links to your website in order to improve your search engine rankings.
The value or authority gained by a website when it receives a backlink from another high-authority website.
Our SEO Lead Generation strategy ensures your business reaches thousands of potential customers every day.
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