For a Brewski!
The craft beer world has been the most saturated market in the beverage industry. Brewski came to us with a brand new recipe for a beer that was inspired by hot summer days spent water skiing at the lake. So how do you position an introductory brand in an overpopulated world and stand out?
Being beverage masters since 1922, the brand already had a loyal following with other beverages from Brewski’s parent company.
Demand for Brewski was in high gear upon its release, selling out on gas station shelves and grocery stores. Social media followers flooded with requests for the beer to come to their cities.
Brewski is definitely having its time!