Origin story
An introduction to our company
Our doors are open to all. From where we started to what drives us today, here’s the story behind it all.
where we started
2012
where we were
2017
where we are now
2024
Every brand has a beginning and ours started with code, curiosity, and a drive to help businesses grow. What began as a solo venture in web development evolved into a creative partnership and eventually transformed into Spectruss, a full-service marketing and advertising agency serving small businesses locally and nationally.
2012
The Foundation:
Silvey Development
Before Spectruss existed, Sam Silvey, our founder, began his journey as a freelance web developer. While studying Computer Science at the University of Tennessee at Chattanooga, Sam started designing and building websites for local businesses. This hands-on experience laid the foundation for a future creative enterprise, giving him a deep understanding of both the technical and visual sides of digital marketing.
2013
Creative Partnership:
Silvey + Huffaker Creative
By 2013, Sam officially launched Silvey + Huffaker Creative, a boutique agency that merged his technical skills with creative branding and design. As Principal, Sam led projects that combined development, visual storytelling, and marketing strategy. This phase helped refine the creative direction and laid the groundwork for the next chapter following the evolution of media.
2014
Designed and Delivered Southside Social’s Visual Identity
Iconic
Hutton & Smith
Brewing Company
Branding was Born
2015
A New Era:
The Birth of Spectruss
In July 2015, Spectruss was born. The vision was clear: create a full-service digital agency capable of delivering everything from custom websites and e-commerce platforms to Google Ads, video production, branding, and social media strategy.
Over the years, Spectruss has grown into a powerhouse for data-driven creativity, serving startups, small businesses, and national brands alike. Our emphasis on results—blending smart design with targeted digital campaigns—has earned us recognition as Chattanooga’s Best Advertising Agency in 2024
2016
Branding Spotlight: Spectruss Designs Visual Identity for AIA TN 2016 Convention
Community in Focus: Spectruss Sponsors Spectrum Gala at the Hunter Museum
2017
A Fresh Look: Spectruss Unveils New Website for The Hunter Museum
Outgrowing the old space at Tremont St., Spectruss relocates to St. Elmo office
2018
Spectruss Celebrates Record Growth with Hunter Museum Shoot
Spectruss earns it’s first vial hit and Addy Award for “Randy, the Safe Guy”
2019
Spectruss Debuts KYTE, Its First CBD Product Line
Spectruss goes off to the races and launches Spectruss Racing
2020
The Plague:
Spectruss goes remote + AMP
At the height of the COVID-19 pandemic, Spectruss seamlessly transitioned to remote work, maintaining business operations and helping clients navigate an uncertain time. Embracing the shift in how businesses operated, the team evolved its approach to stay agile and effective. During this period, Spectruss executed a more targeted marketing strategy focused on the booming aesthetic industry, capitalizing on the surge in demand and helping clients grow within this rapidly expanding niche and began Aesthetic Marketing Partners, AMP.
2021
Spectruss wins
2nd Addy Award for the Fowler Brothers Co. Home & Patio Rebrand
2022
Spectruss Introduces Aesthetic Marketing Partners, Tailored for Aesthetic Practices
2023
New Hybrid Workspace — Spectruss Moves into UBS Building in Downtown Chattanooga
EOS Model Introduced to Streamline Team and Processes at Spectruss
2024
New Downtown Home — Spectruss Moves into Tallan Financial Center
2025
Don’t Call it a Comeback
The Re-Birth of Spectruss
As businesses began recovering from the pandemic, Spectruss returned to serving a diverse range of industries, with a renewed focus on locally owned small businesses. Meaningful relationships, collaboration, and community impact remained at the core of what made their work truly rewarding.
In early 2024, Spectruss returned to offering services across multiple industries, reaffirming their commitment to what they do best. A remote office was launched to support growing demand, followed by the opening of a more prominent physical location in early 2025.
To deepen their connection with the business community, Spectruss launched, Spectruss Speakeasy Podcast, a platform for business owners to share stories, discuss challenges, and celebrate the value of meaningful work. The podcast became a space for authentic conversations that inspire, inform, and build community.
Built on experience.
Focused on the future.
This is Spectruss now
Our journey began by building brands and beautiful websites. Today, we offer a full range of services, including digital advertising, campaign development, content creation, SEO lead generation, Google Ads management, social media management, website management, marketing automation, and more.
Our team operates under the EOS framework, which drives productivity, accountability, and alignment across our team. This system provides a clear vision for the future and helps us grow alongside our clients with intention and impact.
We value working with locally owned small businesses that prioritize genuine partnerships. The experience and camaraderie we’ve built with our city have shaped who we are, and we’re committed to giving that same support back to others. Chattanooga isn’t just our home, it’s where our business journey began and continues to evolve, to enrich our community together.
Why we work with
small businesses
Everyone wins
when small businesses succeed
Unlike other agencies, we care about our clients’ future success, not just today’s metrics.
Choosing a marketing partner is a serious decision that impacts your business, your family, and your future, and we don’t take that lightly. That’s why we prioritize direct access to senior team members and decision-makers, ensuring that solutions are never delayed and your needs are always addressed promptly.
We’re committed to being responsive, proactive, and hands-on—ready to take the call, solve problems quickly, and work relentlessly until everything is running smoothly again.
To keep you informed and aligned, we deliver detailed monthly reports that track performance and highlight new opportunities to add value.
A year or two ago, when we started with Spectruss, I was seeing between, maybe 2 or 300 new service requests and customer inputs to the POS system every 30 days. Last month, there was 486. We’re seeing steady and consistent growth through all of this process. It’s been super helpful and we get a lot of great comments about our website and the information on it.
Blake Terry
Jeweler
Rick Terry Jewelry Designs
Are we a good fit?
Let’s keep it real
(Before you fill up that contact form)
We’re not for everyone, and everyone is not for us, and that’s okay. We’re confident in what we do and committed to delivering quality work, which is why we care about finding the right fit on both sides.
- Are you a small business with less than 250 employees making $1M – $50M annually?
- Do you have a monthly marketing budget and are ready to invest in scaling your business?
- Are you open to new ideas and strategies and you understand that meaningful results take time and are open to trying fresh, strategic approaches?
Think we’re a great match? If you said yes to the questions above, let’s start the conversation. We’d love to hear from you!
