Your services might be top-tier, but if your online presence looks outdated, potential patients (or customers) might scroll right past. Dr. Brewer talked about the effort it took to get her website, social media, and messaging to reflect what actually makes her clinic different. Her success reminds local business owners that having the right digital marketing strategy really matters.
What Other Business Owners Can Learn
Whether you’re running a med spa, fitness studio, or your grandma’s biscuit empire, authenticity + smart content + actual strategy still wins. Don’t just chase trends. Build trust. Talk like a real person. And find a marketing agency that actually gets you.
Got Questions? Pull Up to Our Open Mic
Dr. Brewer did. You can too. Every Wednesday at 1PM EST, our Open Mic Sessions let business owners bring their challenges, questions, or just hang with Sam (our CEO, marketing madman, and podcast host).
Ready to Build Your Brand with a Real Strategy?
No buzzwords. No BS. Just smart moves, good people, and marketing that works.
Check out the full podcast, and let us know what you think. And, if your ads are stressing you out? Let’s fix them.
FAQ: Marketing for Dermatology Clinics & Local Businesses
- What is Spectruss Speakeasy?
Spectruss Speakeasy is a podcast hosted by Spectruss, a Chattanooga-based agency helping small and mid-sized businesses grow through smarter digital marketing. Each episode features business owners and creatives who share their stories and what’s working for them. - Who is Dr. Emily Brewer?
Dr. Emily Brewer is the founder of The DERM Center, a clinic offering personalized dermatology care without insurance hassles. Her model focuses on quality care and patient connection. - How does Spectruss help clinics like hers?
We help clinics design clean websites, improve their SEO, and run smart, targeted ad campaigns on platforms like Google and Instagram. It’s not about spending more, it’s about using your budget wisely. - I’ve never run paid ads. Can Spectruss help me start?
Absolutely. We’ll help you set up Instagram ads, track results through Ads Manager, and make sure your campaign fits your goals and budget. - Can this approach work for businesses outside of healthcare?
Yes. Whether you’re in landscaping, tech, or food service, these same marketing and advertising strategies apply. If you want to grow your audience and increase sales, we’re here to help.
Listen to Episode 6 of Spectruss Speakeasy to hear Emily’s full story:
Watch it on YouTube here
Hear it here on Spotify
Join our Facebook Group
Follow us on Instagram
Social Media:
