Notes from the work.

Blog · Oct 30, 2024

Speak Chattanooga’s Language: Connect with Locals

For businesses in Chattanooga, TN, connecting with locals is the key to building a loyal customer base and growing sustainably. Connecting with your community…

Blog · Sep 30, 2024

TikTok or Instagram: Where Should Your Business Be Posting in 2026?

Social media is a vital tool for small to mid-sized businesses in Chattanooga. But with TikTok and Instagram both fighting for attention, the challenge…

SEO · Aug 19, 2024

Top 10 Local SEO Mistakes (and How to Fix Them)

Local SEO decides whether people nearby find you or your competitor. For businesses in Chattanooga, and anywhere else that depends on local customers, it…

Blog · Aug 13, 2024

From the Racetrack to the Boardroom by Sam Silvey

I’ve always had a love for two wheels. It started when I was 13, racing mountain bikes. That passion has stayed with me, guiding…

Blog · Jul 30, 2024

When to Reevaluate Your Business Strategy Without Changing Your Goal

Running a small to mid-size business takes time and effort. Growth can stagnate, customer engagement can drop, and inefficiencies can emerge. Knowing when to…

Blog · Jun 7, 2024

A Roadmap to Special Dates Sales Success

Special dates like Father’s Day, Independence Day, and Christmas are times filled with celebrations and chances to connect with loved ones. For businesses, they…

Blog · May 17, 2024

The Subscription Revolution: How Recurring Revenue Can Transform Your Business

Forget one-time purchases. Consumers are ditching the traditional retail model and embracing the subscription revolution. This trend offers a golden opportunity for businesses of…

Blog · Mar 27, 2024

How to Choose the Right Social Media Platforms to Reach Your Target Audience

Does your social media presence feel like a yell lost in the crowd? Many businesses struggle with the overwhelming number of platforms like Facebook,…

Digital Marketing · Mar 14, 2024

5 Reasons to Hire a Local Digital Marketing Agency

Picture this: you have built a good local business. Your storefront is welcoming, your work is excellent and your customers say so. Yet one…

Digital Marketing · Feb 9, 2024

SEO Audit Checklist: How to Run a Comprehensive SEO Audit

An SEO audit is a structured review of everything that decides whether search engines, and now AI engines, can find, understand, trust and rank…

Blog · Jan 19, 2024

The Rise of Chatbots: How AI Assistants Are Transforming Customer Service

In the dynamic landscape of digital marketing, the rise of chatbots has changed what customers expect from customer service. The scripted bots of a…

Blog · Jan 5, 2024

Hashtag Marketing: Is It Still Relevant?

Maintaining relevance and visibility is crucial for businesses and individuals as its 2024 already. One strategy that has proven to be a game-changer in…