Blog

Notes from the work.

What we are learning about marketing, advertising, sales, and AI, written down while it is still useful.

Speakeasy Episodes · Dec 12, 2025

How to Design Your Business for Financial Freedom With Paul Batista

When we started Spectruss, I wanted us to be more than just a marketing company. We wanted to be a partner who asks the…

Speakeasy Episodes · Nov 20, 2025

Inside Our Speakeasy Episode With Janis Snaid of Aesthetic Management Partners

In this Speakeasy episode, Sam Silvey sits down with Janis Snaid of Aesthetic Management Partners to unpack the systems, KPIs, and clinical strategies driving…

SEO · Nov 19, 2025

How to Use Google Business Profile to Get More Customers

If you want more Chattanooga customers without spending a fortune on ads, your Google My Business profile is the fastest place to start. Here’s…

Blog · Nov 10, 2025

Networking as a Great Marketing Tool

You're putting in the work: buying coffee, trading business cards, and building trust. But if those efforts aren't helping your website rank higher or…

Speakeasy Episodes · Nov 6, 2025

Building a Business Around Healing with Erin Rayburn

In this episode of Spectruss Speakeasy, we sit down with Erin Rayburn, founder of Evergreen Therapy, to explore how horses and EMDR are helping…

Speakeasy Episodes · Oct 14, 2025

Hormones, Weight, and Women’s Health With Dr. Patricia McLelland

There’s no shortage of opinions out there on hormones and weight-loss meds, and most of them are loud. So, for this episode of the…

Tampa Blog · Oct 10, 2025

Here’s Why a Top-Tier Custom Website is Non-Negotiable

Today’s customers expect a seamless online experience, and most of them look you up online before they ever call. That makes a professional website…

Speakeasy Episodes · Sep 23, 2025

Clay Watson’s Journey Through Business and Life

In this episode of Spectruss Speakeasy, Clay Watson opens up about growing Mountain View Auto Group, surviving a helicopter crash, and the leadership values…

Speakeasy Episodes · Aug 14, 2025

Inside Fenix24 with John Anthony Smith

In this episode of Spectruss Speakeasy, John Anthony Smith shares his journey from outdoor adventurer to innovation leader at Fenix24, offering insights on cybersecurity,…

Speakeasy Episodes · Aug 14, 2025

Matt McLelland’s Approach to Leadership and Local Impact

In this episode of Spectruss Speakeasy, Matt McLelland shares how curiosity has shaped his journey, from leading innovation at Covenant Transport to exploring Chattanooga’s…