What happens when a small diner idea survives a plane crash, passes through three generations, and still sticks to the same principles it started with? You get Chick-fil-A, and a whole lot more than just chicken. In this episode of Spectruss Speakeasy, I sat down with Seth Cathy, grandson of Chick-fil-A founder Truett Cathy. And … Read more
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Let’s be honest, getting leads shouldn’t feel like throwing money into a black hole. But if you’re a small business owner, chances are it does. You’ve probably tried boosting posts, hiring a freelancer, or even doing it all yourself. And still… nothing changes. At Spectruss, we help small businesses like yours turn confusion into clarity, … Read more
Most businesses don’t last. You know it, I know it. The stats aren’t great, and yet, some manage to not just hang on, but keep growing. The Barn Nursery in Chattanooga is one of those stories. What started in the late ‘60s as a $1,500 roadside fruit stand is now an eight-figure business moving over … Read more
Companies using AI see 2x the conversion rates. So, what AI-driven strategies are actually worth it? If you’re running a business, you know the pressure: grow your company and manage your digital marketing strategy. That alone can take more time than you have. The good news? AI in marketing is now accessible and proving effective … Read more
When a business and a lifestyle merge, it creates something unforgettable. That’s exactly what happened when John Wiygul, founder and CEO of High Point Climbing and Fitness, sat down with Sam Silvey on the latest episode of Spectruss Speakeasy. It wasn’t just a chat about climbing or fitness, it was about real ambition, smart risk-taking, … Read more
Running a business is hard. Running a dermatology clinic in the age of TikTok trends and “I saw this on Instagram” diagnosis? Next level. That’s why we kicked back with Dr. Emily Brewer, Founder and CEO of https://thedermcentertn.com/ (and honestly, one of the sharpest minds in skincare) in our latest Spectruss Speakeasy episode. This one? … Read more
Keeping It Real: How a 140-Year-Old Business Stays Relevant Every business has a story, but not many last for 140 years. That’s exactly what Fowler Brothers Home & Patio has done. On this episode of Spectruss Speakeasy, I sat down with Carter Fowler, the fifth-generation owner and CEO, to talk about what it takes to … Read more
What happens when creativity meets business, art blends with entrepreneurship, and staying true to yourself is the foundation for success? You get Genesis the Grey Kid an artist who walked away from the music industry’s formula-driven approach to pursue a career in fine art on his own terms. In Episode 4 of Spectruss Speakeasy, we … Read more
What does it take to build a business from scratch? Hard work, long nights, a little luck, and maybe even cutting down a few hundred trees (literally). In this episode of Spectruss Speakeasy, Sam Silvey, founder of Spectruss, shares his experience from racing bicycles to launching a creative agency in Chattanooga, TN. If you’re a … Read more
Well, here we are. The first episode of the Spectruss Speaeasy podcast is live. I’ll be honest, I wasn’t sure how this would turn out. Talking about Spectruss Racing on a marketing podcast? A bit different. But that’s kind of the point. Marketing agencies all sound the same. Everyone is talking about SEO strategies, paid … Read more