Person discussing inbound marketing strategy on a tablet at a business meeting in a digital marketing context.

With the drastic expansion of e-commerce, brick and mortar businesses have taken an obvious shift towards online retail. The increase in e-commerce shopping has transformed the way marketers must strategize. E-Commerce marketing is the act of driving awareness and action toward a business that sells its product or service electronically. E-Commerce marketers can use social … Read more

Tablet displaying "online marketing" with growth bars, coffee cup, eyeglasses, and potted plant in a digital workspace.

Email marketing is one of the most effective ways to communicate with your audiences. It’s important that your email stands out to your subscribers and speaks a clear and interesting message. An effective design can grab the attention of your reader and increases the chance for them to read your content. Intelligent Design Intelligent design … Read more

Silver Addy award from American Advertising Awards 2018-2019 for "Liberty Safe" project by Spectruss in Chattanooga.

Spectruss competes in AFF of Chattanooga’s American Advertising Awards, the largest and most representative competition in the advertising industry, and lands a Silver ADDY Award and a National Client   Last night, the American Advertising Federation of Chattanooga hosted its annual American Advertising Awards at The Edney from 6:30 om – 8 pm. Individuals of … Read more

Desert racing scene with vehicles and 'RESULTS FROM THE MINT 400' banner by Spectruss, a digital marketing agency.

After months of preparation, rebuilding the Spectruss RZR and the long 2,000-mile journey to Las Vegas, the results are in from the brutal test out in the dessert from last Sunday’s Mint 400.   Sam started just after 6:45 a.m.,  59th on the grid. After 3 nearly sleepless nights, Sam and his crew had the … Read more

Off-road racing vehicle in a barren landscape, representing Spectruss's focus on adventure and e-commerce strategies.

A Chattanooga-based marketing agency takes their talents off-road   Chattanooga, TN – March 5th, 2019– Spectruss, a full-service marketing agency based in the Chattanooga, TN area, is competing in the most celebrated, prestigious, and challenging off-road race in the United States, the Mint 400, in Las Vegas, Nevada, March 10th at 6 a.m. Spectruss is … Read more