Categories
Marketing

The Future is Listening – Voice Recordings

Have you ever wondered if your phone or electronics are listening to your conversations? You talk about something new, for the first time, and then suddenly the ads on Facebook mobile are for what you just talked about? Maybe you plan an event and without scheduling it your phone already knows about it?

Voice Recordings and Software Listen to your Conversations

The digital age has introduced a new world of personal voice listening devices currently ranging from ones Xbox, Amazon Echo, smartphone, and even your Samsung smart TV. Most recently, in November of 2015, police began investigating a death where incriminating evidence was possible to be found near the crime via an Amazon Echo located inside the house. The Echo could have possibly picked up key information as it recorded. The police filed a warrant, but Amazon fired back with a motion which stopped them from using Amazon recordings on the ground that is going agents the first amendment and broke privacy laws.

The Amazon Echo is like a personal assistant and is constantly tuning into surrounding conversations which can spark the question of where all that personal information is stored. With this information, if you are in the privacy of your own home, is your voice recordings on the Echo protected by the first amendment? Could the device be impacting free expression and what ones says out loud in private? These are the kinds of questions that are coming up more frequently as listening devices enter in as evidence in a courtroom.

While it’s very possible that our devices are listening into conversations and making advertisements on the web related to those subjects, companies such as Google and Facebook deny giving information out to third parties. It could be from other methods such as when you download a new app and it asks for microphone privileges or the idea that we are searching for connections when we see advertisements. Looking for connections in everyday life is a human trait that could be making the digital generation more paranoid of possible coincidences.

Categories
Uncategorized

Electronic Waste on the Rise

Each year the want and need for electronic devices, ranging from small appliances to huge industrial machines, rises and rises. We are all officially living in the electronic age, which is resulting in a lot of electronic waste.

While a rise of production in electronic equipment can be a great boost for a countries economy, if the disposal of the products are not decided on, the buildup can accumulate quickly. Many companies look to make a quick turn around product with a short lifespan, resulting in no time to consider how to repair, or recycle the product.

In 2012, (“Regional E-Waste Monitor”, Schunuchi Honda) there was an estimated 56.56 million tons of electrical and electronic equipment put on the market. With Asia being the world’s largest manufacturer and market for electronics, things must be considered when they also create (2014) 16 million tons of E-waste in a years time. Japan is the leader in digital technology development and houses some of the worlds largest manufacturers. They have worked to execute strong frameworks for E-waste management and support country wide E-waste activities.

To solve any situation first you must assess the problems. Some of the major E-waste concerns are a lack of information and awareness, inadequate reporting on E-waste data, unclear definitions of E-waste country to country, and lack of support to make legislation. While small personal steps can be taken at home like reusing old products, refurbishing, and recycling, countries must assess the increasing E-waste volumes. There is an increasing lack of recycling facilities per region volume, lack of recycling knowledge, and minimal global effort to help the environment.

There will always be new bigger and better gadgets, but next time you dispose of an old electronic, consider the best method for its future and the future of the environment.

*Stats from “ Regional E-Waste Monitor, by Shunichi Honda, Deepali Sinha Khetriwal and Ruediger Kuehr, 2016.  https://drive.google.com/file/d/0B1bF9zth54L8N01XTW9PU04yS3c/view