Sam Silvey 
Spectruss didn’t let Facebook’s ban on firearms stifle sales for a client The social media giant, Facebook, announced it was banning the sale of guns and ammunition on the site in 2016. Recently, it included ads for weapon modification accessories. An example of this would be gun safes, mounts, gun cases, and slings. Since Liberty Safes of … Read more
‘Tis the season of office holiday parties and cheers to making it a memorable one and not an embarrassing one Despite having the word “party” in the name, this is still a work event. However, we all know mixing booze, coworkers, and clients can be volatile. The night could go well or it could turn into … Read more
‘Tis the season for holiday festivities and cheers to everyone who made ours a successful one! The team at Spectruss would like to give a very warm thank you to everyone who joined us for our holiday party on December 6th, 2018. As always, we had a wonderful time gathered together with teammates, clients, and friends … Read more
A Chattanooga-based marketing agency continues to grow with business development hire Chattanooga, TN – Dec. 5th, 2018– Spectruss, a full-service marketing agency based in the Chattanooga, TN area, is excited to welcome James Knicely to the team as Account Manager to engage with current and future clients to build and maintain a consistent pipeline … Read more
Pop-up shops for digital-first brands create a clear definition of success and measurement Many retailers are hopping aboard the pop-up wagon. Pop-up shops offer the chance for your customers to get up close and personal with your products in a truly immersive setting. In addition to producing sales, you can also increase brand awareness … Read more
Using the soul of WordPress so clients gain a competitive edge Today, millions of businesses are using WordPress for running their online business in a profitable and effective way. Although WordPress can meet many requirements, it cannot meet each and every one of them. As the competition in the marketing industry increases, each business has … Read more
Location-based marketing creates many opportunities to reach consumers based on the specific geographic area they are physically present in. Geofencing is a type of location-based marketing that establishes a virtual fence around a pre-defined geographical area to attract mobile users. Today, geofencing is used in social media, human resources, telematics, cybersecurity, and marketing. How does … Read more
A Spectruss Case Study Overview Royal Highnies is a growing retailer showcasing luxury loungewear online. They have spent years moving into the spotlight as a maker of premium undergarments and loungewear, specializing in what is widely known as “the perfect boxer short.” From Royal Highnies boxer shorts to tee shirts to lounge pants and … Read more
The holiday shopping season is upon us and with the right strategy in place, it can bring in as much as 30% of a retailer’s total sales in just one season. One of the biggest misconceptions about holiday marketing is that you need to get your ads up and running just in time for Black … Read more
A marketing agency reaches new milestones by providing profitable, scalable growth Chattanooga, TN – Aug. 13th, 2018 – Spectruss, a full-service marketing agency based in the Chattanooga, TN area, continues to see rapid growth through its innovative virtual CMO service. It provides clients with direct access to the expertise of an in-house marketing team … Read more
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